City Guides

Iceland isn’t exactly known for its sneaker scene but Húrra is ensuring that locals don’t miss out. The store, located in the capital city of Reykjavík, boasts staple trainers from Nike and Vans as well as limited-edition collabs, like those coveted Ader Error x PUMA sneakers. For those who prefer a higher-end shoe, it also stocks Palm Angels’ chunky runners and has a stellar selection of European brands like Common Projects, Filling Pieces and Eytys too.