7 Rituals Sneakerheads Perform Before Wearing a New Pair of Shoes

There are few sensory highs that can be compared to That New Shoe Feeling. Whether it’s the parentally allocated once-a-year purchase or the almost-daily exchange with the couriers, anyone remotely interested in sneakers will definitely have a routine they carry out before rocking their latest acquisition. For some, it’s not just a routine – it’s a ritual they have to perform before their new sneakers are decreed wearable. Here are seven sacred acts that need to be completed as part of the ‘undeadstocking’ ceremony.