Material Matters: New Year's Revolutions

Sneaker brands never rest in their perpetual quest to push the envelope of footwear functionality and style. Year after year they roll out flagship models sporting cutting-edge tech, which soon become landmarks along the endless road to the ideal shoe. You can bet your Yeezys that the henchmen of Herzo are cooking up doughy 4D-printed foot beds, while the Beaverton boffins tinker with technological wizardry. So what can we expect to see throughout 2018? It’s still early days, but let’s tickle the tip of that iceberg, Material Matters style.