Where to Buy the Air Jordan 4 'Bred Reimagined'

News on this release was first published on October 17, 2023.

Update February 14, 2024: Following the SNKRS shock drop, the Air Jordan 4 'Bred Reimagined' will land at a swathe of retailers this weekend! Find 'em all down below.

Update February 6, 2024: If you weren't able to catch the Nike app's poll earlier today, rumour has it that the Air Jordan 4 'Bred Reimagined' might 'shock drop' sometime tomorrow. The poll asked 'Is there anything better than a Shock Drop?', with the options of 'No' or 'A Launch Day Got 'Em'. Of course, nothing is confirmed, but sneakerheads think the silhouette could be available soon due to SNKRS releasing the Air Jordan 1 'Metallic Gold' a day after an identical poll.

Keep your eyes peeled for updates from Nike. We'll be sure to keep you posted as soon as more details surface.

Update January 30, 2024: While the Air Jordan 4 'Bred Reimagined' is officially locked in to land on February 17, rumours are swirling that a shock drop is slated for this week on SNKRS. Obviously, as this release is meant to be a 'shock', exact dates and times aren't available, so stay locked to your SNKRS app to cop!

Update January 16, 2024: The Air Jordan 4 ‘Bred Reimagined’ is no doubt one of the most anticipated early releases of 2024. Sneakerheads won’t have to wait much longer for the modern remix of the classic OG black and red colourway, as the release is confirmed by Jordan Brand to land on February 17. In the meantime, make sure to check out the latest luxurious images complements of Sole Classics. There’s nothing like fresh ‘Bred’!

Update January 10, 2024: Ahead of next month's drop date, Nike have unveiled official photos of the Air Jordan 4 'Bred Reimagined'. Check out the photos above and keep it locked to Sneaker Freaker for any updates.

Update December 21, 2023: During SNKRS Live, the Jumpman showcased what's to come in Spring 2024 which includes the Air Jordan 4 'Bred Reimagined'. The sneaker is set to drop on February 17, 2024, via SNKRS and select retailers for $215.

Update December 20, 2023: There are now official images of the men's sizing courtesy of JD Sports UK. The release date still looks like February 17 and the pair is expected to drop early via SNKRS Exclusive Access, but keep your eyes peeled for a Shock Drop too. Stay locked to Sneaker Freaker for more updates as we get closer.

Update November 23, 2023: We now have an in-hand look at the 'Bred Reimagined' Jordan 4 in men's size, courtesy of @beechkicks_. There's word that these will be available in a family size run. At the time of writing, it appears we can consider the February 17 release date relatively fixed, but stay locked for further updates.

November 10, 2023: Official images of the Air Jordan 4 ‘Bred Reimagined’ have finally surfaced via JD Sports UK. At the time of writing, it looks like we’re only getting a look at toddlers and grade school sizes.

Update October 18, 2023: Fresh imagery has emerged of the Air Jordan 4 'Bred Reimagined'. A release date has also been rumoured for February 17, although official confirmation hasn't come through from Jordan Brand as of yet. Stay locked to Sneaker Freaker for updates!

What’s the rumour mill saying? 2024 is about to be a massive year for sneakers, especially the Air Jordan 4. Not only is the ‘Military Blue’ said to be returning, but so is the ‘Bred’, and both will come kitted with Nike Air heel branding.

The Air Jordan 4 ‘Bred’ has received a retro four times since its 1989 debut, with the last time being in 2019 for the colourway’s 30th anniversary. While fans are happy that the revered combo is returning, it has nonetheless sparked plenty of controversy since leaks first emerged, mostly thanks to the ‘Reimagined’ build. Instead of a full-suede upper, Jordan Brand have instead opted for a tumbled leather, which has fans divided.

Jordan Brand haven’t officially confirmed the Air Jordan 4 ‘Bred Reimagined’ but leakers have been having a field day sharing pre-release information. You may be able to expect pairs to land between February and March 2024.