The Jordan Tatum 1 ‘Snow Cone’ PE is Cold as Ice
and the Boston Celtics are certainly a daunting team to face during these fledgling stages of the 2023-24 NBA season. Starting red-hot out of the gates at 5-2, sneakerheads are constantly scoping what Tatum has on-foot, with the athlete known for rocking some of the hottest colourways and PEs on the hardwood.
Now, the Jordan Brand have revealed the latest colourway of the , with the ‘Snow Cone’ iteration specifically for the four-time NBA All Star. Of course taking aesthetic cues from the refreshing icy beverage (one Tatum enjoys with his son, Deuce), the ice-cold colourway is blasted with a multi-coloured gradient overlay intended to resemble the different flavoured syrups.
The colourway is dominated by a faint light blue hue, which extends from the rubber sole units to the leather heel counters, tongues, and engineered mesh covering the forefoot. Both the medial tongue’s Deuce logo and the heel’s snow cone graphic are replete with the icy multi-coloured gradient.
Unfortunately, don’t expect the Jordan Tatum 1 ‘Snow Cone’ to appear on retail shelves. The closest we’ll get is likely spotting them courtside when Jayson Tatum and the Boston Celtics hit the hardwood at TD Garden and across the US.
In the meantime, why not check out the major for the 2023-24 season!