Event Recap: Allike Celebrate the New Balance 990v5 Launch
The American-made has been an instant favourite since launching in North America back in April and now the rest of the world is finally getting a chance to get their hands on the latest 99x entry. In honour of the silhouette's global rollout, linked up with for a celebratory pop-up at the German retailer's APG space in Hamburg.
Attendees could also enjoy some tunes and free drinks while those who picked up a pair of 990v5s were automatically entered into a raffle to win one of five customised shoeboxes from German artist/illustrator . And last but not least? Graffiti artist was tapped by Allike to craft a special handmade scarf for the event.