New Balance Grey Days Approaching

Grey Days

are on the horizon, but there is nothing drab about it. New Balance is preparing to celebrate their signature colour palette with a series of releases. Beginning in 2018, Grey Days honours New Balance’s ethos of unexpectedly standing out. New Balance’s grey was the perfect complement to the concrete landscape of urban road running. In the 1980s, while the grey blended with the pavement, it nonetheless stood out from the other options available. It wasn’t long until people realised that this grey looked good everywhere, and the icon took over.

Today, New Balance Grey is one of the most recognisable mainstays in sneakers. Since the early days of the 1980s, it has manifested in countless flavours. In a fitting tribute to the legacy of Grey, New Balance just previewed this year's Grey Days lineup. The is already confirmed to return as a part of this celebration. Other models include recent favourites the NB1000, NB 1906 Loafer, and NB9060. Even the new NB2010 model is rumoured to drop in a special Grey Days colourway. Grey is built for anyone, New Balance makes sure of it with such a wide range of product offering.

For first-looks, up-to-date sneaker buying info, industry news and deep-dive features sign up to our mailing list!

Expected to kick off in May, Grey Days will last throughout the month with a staggered sequence of drops. Keep it locked right here for all the official product information as it becomes available.

For first-looks, up-to-date sneaker buying info, industry news and deep-dive features sign up to our mailing list!