Adidas Launch Influencer-Based Superstar Campaign

The latest campaign from the stronghold reaches far and wide to spread positive vibes with the globally loved . It’s all about a new generation of tastemakers – 'Icons of Tomorrow' – celebrating diversity and authentic individuality. The campaign features climate change activist Xiuhtezcatl Martinez and body-positive activist Barbie Ferreira, as well as musicians Khalif Diouf, Kiran Gandhi and skateboarder Rachelle Vinberg. Photographer Nadine Ijewere shot the campaign, showcasing the refreshingly unique aesthetic of each individual.

Keep an eye out for more adidas Superstar news in the not too distant future.