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Afew Unveil Nike Air Max 90 'New Species' Lookbook and Video With Bugatti

Nike Air Max 90 New Species High Res 11 Reezy
Nike Air Max 90 New Species High Res 3 On Foot
Nike Air Max 90 New Species High Res 1 On Foot
Nike Air Max 90 New Species High Res 7 On Foot
Nike Air Max 90 New Species High Res 18 1 On Foot
Nike Air Max 90 New Species High Res 18 On Foot
Nike Air Max 90 New Species High Res 13 Bugatti

German sneaker stalwarts have revealed a stunning pictorial for the upcoming ‘New Species’, calling on the help of Bugatti and local rapper Reezy.

Giving us the best look of the upcoming scheme we’ve seen yet, the lookbook and special video show off the premium AM90’s distinct animal print and soft grey/beige upper. The neutral tones are offset with neon ‘Electric Green’ on the Swoosh, while a translucent midsole nods to Nike’s DNA of sport and innovation.

Our pals at Afew tell us the Bugatti Chiron in the shoot used to be owned by Cristiano Ronaldo, until he returned it because he didn’t like it. Glad someone found use for it…

The Nike Air Max 90 ‘New Species’ releases at Nike and select retailers like Afew on September 28 for $175.

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