Concepts x New Balance 999 'Kennedy' Will Drop in Unreleased 'Cubano'

Yesterday Concepts’ 2011 ‘Kennedy’  reborn and looking pretty perfect.

The Made in USA colab celebrates local manufacturing with premium materials and a seriously sophisticated nautical palette of cream, beige, grey and blue with pops of red – otherwise known as the ‘Hyannis.’

As if NB heads weren’t pumped enough about the refreshed reissue, news of a second colourway just sailed onto radars! The ‘Cubano’ wears red where the ‘Hyannis’ wears blue, and it was the 2011 colab's unreleased alternative colourway.

Both versions will drop at this weekend’s ComplexCon – the ‘Cubano’ on Saturday, followed by the ‘Hyannis’ on Sunday. Head to ’ booth nice and early.