Coperni x PUMA Debut Tech-Driven 90SQR Colab

PUMA have joined forces with Paris-based fashion label Coperni on an all-new footwear design. Dubbed the 90SQR, the silhouette comes in 'White', 'Asphalt', and 'Mad Yellow'.

The upcoming style is inspired by the footwear brand's FUTURE boot and boasts nods to brutalist architecture. 'It is a big milestone for a designer to launch their first sneaker. The 90SQR gathers all our common values: innovation, minimalism, uniqueness,' said Coperni founders Sébastien Meyer and Arnaud Vaillant in a press release.

Engineered to match the elements of a performance football booth, the innovative design is a hybrid between form and functionality. All three iterations come with tape seams over the mesh base for a sleek finish, and the Coperni branding on the heels and co-branding on the lace tips round out the edgy silhouette.

The Coperni x PUMA 90SQR will be available on January 19 at Coperni stores and Coperni's website. Select retailers will receive a January 22 release.