The Jurassic Park x Reebok Instapump Fury is Fearsome

For a collaboration that’s been 65 million years in the making, Reebok have joined forces with Universal Pictures to deliver an  Instapump Fury dressed in a fearsome Jurassic Park theme. Repping that undeniable OG Jurassic Park aesthetic, the vibrant yellows, greens and reds are anchored by expert additions of black. Branding touches hit the pull tabs, insoles, and tongues, while the legendary tyrannosaurus rex skeleton silhouette lingers ominously on the Pump button right up front of each shoe. There’s no hiding the inspiration for this design, and it offers the ultimate cinematic flex.

The retrofuturistic Instapump Fury first hit the scene in 1994, just one year after the release of the first Jurassic Park film. The uber-aggressive Instapump built on the momentum of Reebok’s Pump technology that dominated the 1990s. Almost 30 years later, the silhouette continues to hit different, with recent additions to the ever-growing lineup including a  ‘Citron Animal’ colab with  atmos, a  Minions scheme, and a  plaid pair-up with  Opening Ceremony.

Pairs of the Jurassic Park x Reebok Instapump Fury are expected to creep into stores soon. Watch your step!

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