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Throughout history, people have been apprehensive about new technology – the printing press caused a buzz of techno-fear in the 15th Century and almost two thousand years earlier Socrates condemned the invention of writing. Given a little time, innovations tend to earn their place in daily life and people begin to wonder what all the fuss was about. The release of Nike’s latest distance running shoe, the Vaporfly Elite, has spurred some debate – does it give runners an advantage? Is that fair? If not, what should we do about it?