Jordan Brand Unleash Air Jordan 4 ‘White Cement’ Cleats

The Air Jordan 4 is strapping on its pads and hitting the gridiron, as Jordan Brand gives the legendary ‘White Cement’ colourway a cleated makeover. Dropping this month, these football-ready Air Jordan 4s bring classic sneaker DNA to the field. You’ll spot that crisp ‘Summit White’ leather upper, speckled ‘Tech Grey’ on the wings and midsole, and bold ‘Fire Red’ Jumpman branding – all hallmarks of the 1989 original.

But this time, the sneaker swaps out rubber soles for football-specific cleat plates, engineered for speed, traction, and control. Whether you opt for the TD (Team Design) cleats or the MCS (Molded Cleat System) versions – both priced at $200 – you’re bound to yank plenty of necks on the turf.

Of course, the Air Jordan 4 needs no introduction... but hell, let’s give it one anyway. Designed by the legendary Tinker Hatfield, the Air Jordan 4 introduced design innovations like visible support wings, breathable mesh netting, and that unmistakable silhouette.

As one of the OGs, the ‘White Cement’ colourway was clean, cold, and confident – a perfect match for MJ’s game. It wasn’t just what he did in them on court – think soaring dunks and clutch shots – it was how they became embedded in culture. Spike Lee gave the shoe immortal screen time in Do the Right Thing, turning it into a symbol of style, status, and street cred.

The Air Jordan 4 ‘White Cement’ cleats will be available on July 16 at Nike and select retailers.

For more on the AJ4 ‘White Cement’, make sure to find out how sneakerheads are styling the 2025 edition.