990v5

Loaded with cutting edge componentry and premium materials, the New Balance 990 introduced no-expense-spared performance runners to the world when it debuted in 1982. Over the next three decades, the 99x series (as it became known) was innovative and transformative, forging new directions in cushioning technology and footwear manufacturing. Famed for their idiosyncratic proportions and unique charms, the humble grey-on-grey sneakers have earned cult status among hardcore runners, sneakerheads and tech-billionaires alike. Updated yet again in 2020, the New Balance 990v5 installs a new TPU power strap, Ortholite inserts and tweaked branding on the tongue and foxing. Strategically placed mesh panels improve breathability, while reflective accents add some low-light luminance.